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2025 Workshop on "Experimental Research for Enhancing Consumer Well-Being"

Aim and scope

This international workshop invites scholars, practitioners, and policymakers to critically explore the role of experimental research in advancing our understanding of consumer well-being. With a special emphasis on laboratory and field experiments, the workshop will examine how behavioral dynamics shape choices that influence physical and mental health (e.g., subjective well-being and psychological well-being), overall well-being (e.g., social well-being and societal well-being), and quality of life. We particularly encourage the participation of junior scholars and emerging researchers interested in discussing how experimental methods can shed light on the drivers and barriers to sustainable and health-promoting consumer behaviors. The aim of the workshop is to share, debate, and disseminate the latest research findings, foster collaboration across disciplines, and inspire new ideas to advance the study of consumer well-being through experimental methods.

 

In particular, the call for papers includes the following topics (but is not limited to):

  • The adoption of health-promoting and environmentally sustainable behaviors (e.g., healthy food choices; health preventive behaviors; boycotting behaviors);
  • The role of technologies (e.g., AI; wearable devices; immersive technologies) in supporting or hindering individual and social well-being;
  • The influence of social media and influencers on personal and collective well-being;
  • The role of brands and their communication strategy on consumers’ well-being;
  • The responsibilities of institutions and policymakers in promoting healthier choices.

Important dates

●         September 20, 2025: deadline for abstract submission

●         October 3, 2025: notification of acceptance

●         October 17, 2025: confirmation of participation in the workshop

●         November 13-14, 2025: workshop dates

 

Submission

Contributions should be submitted in the form of extended abstracts (max 1,000 words) only using this form (please note that contributions sent via other means, e.g. email address, won’t be taken into consideration), according to the following format:

  • Font: 12 pt, Arial or Times New Roman
  • Margin left/right: 2.5 cm
  • Line spacing: 1.5
  • Citation of references: APA style

The first page of the submission must contain authors’ names and family names, their affiliations, their email address, and the corresponding author

Please note that only one paper per presenter is allowed.

 

Find the Call for Papers here

Ultimo aggiornamento

23.07.2025

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